Courses - Business Strategy
Duration: 2 day course
Target Audience: Sales and Marketing, Technical and Managerial staff
The study of Business Strategy creates the knowledge and awareness required to: truly assess your industry’s competitive environment; craft a clear and specific set of objectives and also developing tactics on how these objectives will be executed, ultimately to turn the company’s vision into a successful financial reality.
Business Strategy brings awareness and understanding of the following topics:
Course Overview
- Business Strategy Overview
- External and Internal Competitive Landscape
- Market Competitive Macro and Micro Forces
- General Strategy Development
- Beyond General Strategy Development
- Foreign Market Strategy
- Specific Industry Strategy
- Diversification Strategy
- Ethics and Social Responsibilities
- Implementing the Strategy